UPEI’s Conference Services unit collects the Tourism Levy for the City of Charlottetown, which goes toward marketing Charlottetown as a destination for conferences and events. Conference Services also partners with Charlottetown’s SCORE program to recruit a variety of sporting events to the City.

UPEI’s Conference Services unit is a member of the Tourism Charlottetown and the PEI Convention Partnership, an organization that works to promote meetings, conventions, festivals, cruise ship visitation, motorcoach and Fully Independent Travel (FIT), leisure travel, and sport tourism.

In making UPEI residence, classroom, and sports facilities available, UPEI greatly assists Tourism Charlottetown and the PEI Convention Partnership in recruiting large conference and sporting events to the city and province.